Top 5 Health and Fitness Apps in Madagascar Q2 2023

In Q2 2023, the top health and fitness applications in Madagascar demonstrated a range of performance trends across downloads, revenue, and active users. Here’s a closer look at how the leading apps fared during this period, based on data from Sensor Tower.

Fitbit saw its weekly revenue fluctuate throughout the quarter, peaking at approximately $171 in the last week of June. The app's weekly downloads experienced some variability, ranging from a high of 35 in late March to a low of 4 in mid-April and mid-June. Meanwhile, active users showed a slight decline from 624 at the end of March to 462 by the end of June.

Flo Period & Pregnancy Tracker also experienced significant shifts. Weekly revenue peaked at around $168 in mid-April, with other notable surges such as $141 at the beginning of May. Downloads remained relatively steady, ranging between 265 and 413 throughout the quarter. Active users saw minor fluctuations, maintaining a strong presence with numbers consistently around 15K.

Strava: Run, Bike, Hike exhibited steady growth in weekly revenue, reaching up to $71 in mid-June. Weekly downloads, however, showed a downward trend, from 46 at the end of March to 23 by the end of June. Active users hovered between 625 and 786, indicating consistent user engagement.

Calm - Sleep, Meditate, Relax had a notable spike in revenue mid-June at around $154. Weekly downloads varied, peaking at 126 in early May. Active users demonstrated a slight increase over the quarter, from 689 in late March to 664 by the end of June.

Lastly, komoot - hike, bike & run reported a modest revenue increase, reaching $40 by the end of June. Downloads saw a significant jump mid-June, peaking at 64, while active users grew from 93 in late March to 129 by the end of June.

For more detailed insights and data, visit Sensor Tower.